SEO / White Hat SEO
What is White Hat SEO? In search engine optimization (SEO) terminology, white hat SEO refers to the usage of optimization strategies, techniques and tactics that focus on a human audience opposed to search engines and completely follows search engine rules and policies.
For example, a website that is optimized for search engines, yet focuses on relevancy and organic ranking is considered to be optimized using White Hat SEO practices. Some examples of White Hat SEO techniques include using keywords and keyword analysis, back-linking, link building to improve link popularity, and writing content for human readers.
On-going keyword research to ensure that your story completely connects with your customers and continues to increase website traffic over time.
Visitor Behaviors
Reports and insight about how your visitors navigate through your website pages to identify patterns of interest or area of improvement.
Customer Segmentation
We help analyze the DNA of each customer so that you may market to them in ways that are relevant to them. Understanding your website visitors right down to gender, age group, location and their interests will help you personalize each point of contact.
Social Media Posts
We provide recommendation on content for your social platforms and which platform will reach your target customers the best.
Confidential surveys that reach out to your customers to determine the cause of decreased support by measuring customer satisfaction and candid feedback.
Email Marketing
Focuses on specific messages and objectives to ensure you stay personally connected with clients. Even though the internet continues to reach the largest audiences, emails remains to be the most effective way to personally connect with your customers and promote your business. Remember, if they are willing to provide their email they are already interested in hearing from you.